Hellmann's brings out the reason to spread, squeeze, and dip mayonnaise. It also brings out the great flavors of your food.
Hellmann's created engaging and playful Snapchat content to highlight the #Strangewich campaign on National Sandwich Day.
Hellmann's sponsored the Burger Bash, one of the events at Food Network's New York Wine and Food Festival. The goal was to create a Snapchat Geofilter that allow attendees such as celebrities, chefs, and food lovers to interact with during the event.